Autofutura, the specialist provider of award-winning global automotive solutions, has revealed a strategic alliance with Appvantage.

Autofutura’s CEO Kim Sandom said: “we are delighted to announce our strategic alliance with Appvantage. The team at Appvantage possess an abundance of technological skill, expertise and experience in developing, delivering and maintaining world-class digital customer solutions to major automotive clients. Their product suite complements our global financier/OEM sales acceleration and retention solution that is ‘Portfolio 3 Sixty.”

He added: “By blending our expertise, energy and reach we will be in a commanding position to be able to provide our clients with innovative and interactive digital customer engagement tools that will allow them to build ever closer direct customer communications.

“These services will accelerate the rate of re-purchase of motor vehicles, finance packages and general insurance products in tandem with enhancing customer satisfaction and augmenting loyalty to brand and financier in equal measure.

“Furthermore, our alliance will allow our two companies to cross sell and fast-track our mutual growth aspirations in Asia Pacific and Europe.”

Appvantage is a design-driven mobile-first, enterprise and consumer automotive digital solutions provider, headquartered in Singapore with offices in Myanmar, China, Australia and the UK.

It develops innovative digital solutions that empower automotive financiers, brands and retailers across sales & marketing, finance and after-sales businesses.

It has a strong track record of transforming automotive retail and automotive financial services having built and deployed more than 160 digital applications across 20 countries in APAC.

Appvantage’s CEO Eng Poo Yang explained: “Digital customer engagement should be simple, effective, customer centric and above all promote proactivity. This thinking is abundantly evident in ‘Portfolio 3 Sixty’ with which we see an ideal fit with the Appvantage product suite.

“Our collaboration will strengthen our collective position in the market, which will allow us to better serve clients and more quickly develop new ones in key markets across Asia Pacific, as well as other global markets by delivering a 360 degree solution to effective customer engagement.”

Autofutura’s solutions encompass residual value risk mitigation services as well as customer retention / sales acceleration software to the automotive finance, leasing and daily rental industries. Its residual value management solutions and business critical processes are deployed by circa 80% of the leading UK / EU Fleet & Leasing companies.