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CHRIS KIRBY JOINS AUTOFUTURA TEAM TO SUPPORT DEVELOPMENT OF NEW PRODUCTS

AUTOFUTURA TO DEVELOP BEST IN CLASS CUSTOMER EXPERIENCE TOOLS WITH HELP OF INDUSTRY EXPERT

Chris Kirby to lead the development of new Portfolio 3Sixty functionality

Southampton, Hampshire: Autofutura is continuing to lead the way with a customer first retention experience via the companies Portfolio 3Sixty solution. Chris Kirby auto finance customer experience expert has assumed a role of strategic advisor to the Autofutura senior management team. Chris will advise on development of new interactive customer engagement tools that will allow auto finance companies to have superior direct interactions with their customers throughout the life of their finance contract and or vehicle lifecycle.

Kirby, who has many years of experience in the automotive digital space worked on the initial development of the Portfolio 3Sixty tool and has over the years remained close to the project said, “It’s great to be back working with the Autofutura team, I’ve always believed that it is the best customer retention / sales acceleration tool available and the companies focus on the customer today demonstrates their desire to remain in pole position”.

Today’s global customer is ever more digitally focused. They expect in part to self serve as part of their broader automotive journey, just as they do in many other commercial interactions. Kirby says this is a business a critical area of focus for brands and financiers equally. “Today’s customers have their expectations set by their interactions with the likes of Apple, Amazon and challenger banks such as Monzo, Tide and Revolut. In short, this means that car makers, their national sales companies and financiers must deliver this level of frictionless service if they are to develop ever closer relations with customers and prospects”

Autofutura’s CEO Kim Sandom said “We are delighted to welcome Chris to the strategic development team. His skills and knowledge in this area will undoubtedly fast track our approach and allow us to anticipate client demand and deliver on the same. This will allow us to bring exciting and innovative new customer first communication services to market more rapidly”

Autofutura have already delivered the first phase of this project with the launch of its dealer training and self service portal together with level one of their customer communication platform, which will develop into a fully interactive space over the coming 12 months.

About Autofutura: We are a foremost specialist provider of global data management software solutions to the automotive finance and leasing industry. Website – www.autofutura.com

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