Portfolio 3Sixty is the collective name for a suite of ingenious B2B, B2C and C2B digital automotive services that act as catalysts to Inform, Educate and Empower all user groups, be they OEM’s, financiers, dealers or owner-drivers to make sound sale/purchase decisions.

‘First and foremost we look to delight customers’

By ensuring everything we do is considered from a customer’s perspective. We start and end every journey with all points in-between by ‘thinking like a customer’.

Our technology led solutions fuel what is an exceptional ‘pre-sale and sale’ experience, eliminating the long established negative feelings as often held by customers when faced with the task of choosing, trying and buying a car.

By adopting this wholly customer centric approach, we look to deliver a Win-Win for all parties across the supply chain, OEM, financier, dealer and most importantly of all, THE CUSTOMER.

The Customer

By adopting this wholly customer centric approach, we look to deliver a Win-Win for all parties across the supply chain, OEM, financier, dealer and most importantly of all, THE CUSTOMER.

We achieve this goal by:

  • Providing easy access to a wide range of relevant customer friendly data & services
  • Demystifying the buying process and costs associated across the ownership lifecycle
  • Promoting transparency & empowering customers to make well-considered decisions
  • Demonstrating accessibility via affordability

By using data intelligently and delivering a compelling business case for a customer to consider, be it delivered via an OEM, financier or dealer using our B2B services. Or, directly to the customer via our C2B services makes for a transparent and positive purchase experience.

This unparalleled approach to serving customers promotes enhanced customer loyalty to the OEM, financier and dealer, and in so doing facilitate sustainable growth market share for the manufacturer.

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We Place Our C2B Users in the driving seat: by demystifying what is often considered to be a complex and therefore fearful process, consumers who use our C2B smartphone/tablet services become knowledgeable and as a result empowered.

‘On-demand access 24/7 via Smartphone or Tablet’
Fully connected and interactive automotive databases that supply the end user with comprehensive, accurate and relevant information that impartially delivers Trust, Choice & Value, enabling the user to take well-informed and actionable next steps.

‘Tell us what you’re looking for and we’ll do the hard work..’

Bespoke push notifications will be sent directly via smartphone or tablet at a frequency that suits a user. These push notifications will be tailored to specific vehicle requirements and meet the range of affordability that a customer has told us he/she is comfortable with. In turn this allows for a more meaningful engagement with dealers as the consumer takes the next steps in the process.

‘We look to reduce exposure to long term debt’

Wherever possible, we look to shorten the length of the typical customer ownership cycle. In so doing we attempt reduce customer exposure to long term debt as well as providing a transportation solution that not only best fits their needs and wants, but one that delivers a bespoke and cost effective approach to funding and on-going cost of ownership/usage.

By using data intelligently and delivering a compelling business case for a customer to consider via a dealer using our B2B service. Or, directly to the customer via our B2C service makes for a transparent and unparalleled purchase experience.

The Process

Portfolio 3Sixty allows for the timely and efficient import of data from multiple sources. In turn, this permits rigorous interrogation of what was disparate data resulting in the output of data sets that can be easily and positively actioned to promote affordability and repurchase.

This robust global framework provides OEM’s, Financiers and their franchised networks with an approach toward sustainable growth in vehicle sales and thus in market share   the service truly delights customers. This helps to bolster loyalty and retention to all stakeholders in equal measure.

Our data warehouse is a structured Oracle database, which is designed to store a vast range of current and historic vehicle data and is updated daily with multiple data feeds from many diverse sources. Including but not limited to the following data sets:

  • Vehicle Pricing
  • Vehicle Technical Information
  • Financier Rates & RV’s
  • OEM Marketing Campaigns & Offers
  • Service Maintenance & Running Costs
  • Total Cost of Ownership

The programme is entirely user definable and provides a centralised approach to storing, configuring, filtering and modifying data in a multitude of ways. In turn this approach allows data to be validated resulting in the creation of highly accurate comprehensive and timely customer repurchase propositions. Propositions that are of a highly compelling nature that have been built by opportunities to do business being created.

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